Making Every Good Count

Our Businesses

Total of Brands

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FairPrice

Groceries

With more than 100 stores located island-wide, FairPrice supermarkets make daily essentials accessible.

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FairPrice Finest

Groceries

Enjoy the finer things in life with FairPrice Finest! Benefit from a wider product assortment, conducive shopping environment and value-added services.

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FairPrice Xtra

Groceries

FairPrice Xtra hypermarkets provide an extensive range of products and services, including electronic products and clothing choices for the family.

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FairPrice Shop

Groceries

FairPrice Shop is a heartland one-stop shop for basic needs. Its carefully selected range of goods boasts value and quality for the surrounding community.

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FairPrice Express

Convenience

FairPrice Xpress began its operations in 2006 as a collaboration between FairPrice and ExxonMobil. It offers convenient food options for time-stretched shoppers, and gourmet dining varieties at specialty stores.

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Cheers

Convenience

Cheers opened its doors in 1998 as a convenience store to fulfil everyday needs. To provide customers with what they need, anywhere, anytime.

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Unity

Wellness

Unity pharmacies moderate the cost of healthcare in Singapore through offering quality products and services at affordable prices.

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Kopitiam

Food Services

With more than 100 multi-format touchpoints islandwide, Kopitiam has established itself as a market leader in the cooked food business.

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FoodFare

Food Services

NTUC Foodfare has established itself as a major player in the Institutional Catering and Food Manufacturing businesses.

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FairPrice Own Brands

Own Brands & Food Solutions

FairPrice Housebrand aims to offer better value to our customers without compromising on quality. Our wide range of items are priced 10 to 15 per cent lower but are comparable in quality with leading brands.

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Link

Loyalty Programme

Link Rewards is Singapore’s most successful coalition rewards programme. It touches the lives of over 2.4 million members and comprises over 1,000 participating partner outlets to provide exclusive benefits for our members. Members earn Linkpoints when they shop in-store or online, which can be redeemed for instant savings on purchases, rewards or points exchange.

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GLS

Supply Chain

GLS is a well-established logistics player in the Fast-Moving Consumers Goods (FMCG) segment, other than being the key logistics provider for FairPrice Group and its subsidiaries.

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Cleaning Concepts

Cleaning Services

Cleaning Concept was established with the purpose of improving the quality of life of cleaners in the community and supporting our Social Enterprises in their cleaning requirements.

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